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E-Commerce Website

Private Independent Site

Brand independent site + private-domain operation, fully under your control

Build a brand-exclusive independent site, free from platform rules and traffic monopoly. It integrates a full set of private-domain operation capabilities including SEO, marketing tools, CRM, payment, logistics and content management.

100%
Full Data Ownership
Extensible Features
SEOFriendly
Search Engine Indexing
60%
Higher Repurchase Rate

Product Interface

The independent-site admin manages store, products, marketing and orders on one screen

Private Independent Site · Hoobang Mall Workbench
App Operations
Mini Program
Independent Site
Ad Campaigns
Data Center
Order Center
Independent Site Ops Dashboard · Today
+ New Campaign
UV (Daily)
18,620
↑ 22.4%
Add-to-cart Conversion
12.8%
↑ 3.6%
GMV (Monthly)
¥2.46M
↑ 18%
Avg. Order Value
¥382
↑ ¥24
ProductSKUVisitorsPayment AmountStatus
Silk Scarf Gift BoxSCF-202-RED2,840¥186,200Bestseller
Organic Cotton Baby RomperBAB-018-WHT1,260¥98,420Hot Selling
Handmade Soap Gift BagSOA-009-MIX846¥42,160On Sale
Scented Candle Trio SetCAN-066-LAV312¥18,640To Optimize
1Multi-language Multi-currency Support
2SEO-friendly Link Structure
3Private-domain Traffic Under Your Control

Core Features

Full-process business capabilities, delivered end to end

Brand Website

Responsive design, brand themes and content management all in one place.

SEO Optimization

Complete SEO capabilities with structured data, sitemaps and keyword configuration.

Marketing Tools

A variety of marketing mechanics — coupons, groupon, flash sales, membership and points.

CRM Integration

Customer behavior tracking, profile accumulation and a foothold for re-marketing.

Payment & Logistics

Integration with mainstream payments (including cross-border) and end-to-end logistics tracking.

Data Analytics

Multi-dimensional analysis of traffic, conversion and average order value to power operations.

Use Cases

Flexible adaptation to different business models

01
Brands Going Global

Cross-border independent sites that bypass platform rules and accumulate private-domain customers.

02
DTC Brands

Sell directly to consumers, building a direct relationship between brand and user.

03
Membership Operation

Drive repurchase with points, tiers, stored value and exclusive campaigns.

Workflow

From site build to operation, we help you build your brand's private domain end to end

1
Site Build-out

Choose a template or custom design, and configure domain, payment, logistics and multi-language

2
List Products

Bulk import SKUs, SPUs and image/video, and configure categories, attributes and pricing

3
Acquire Traffic

Multi-channel traffic via Google/Meta ads + SEO + influencer collaboration + social media matrix

4
Conversion Operations

An automated closed loop of cart recovery, email subscriptions, member points and repurchase marketing

Technical Highlights

The underlying architecture of a DTC independent site, a solid foundation for global business

Multi-language / Multi-currency

Built-in 24 languages, 180+ currencies with automatic exchange-rate conversion, covering global markets in one stop

SEO-friendly Structure

SSR/SSG server-side rendering, semantic URLs and fully automatic structured-data injection make search engine indexing effortless

PWA Progressive App

"Add to Home Screen" without store submission, with offline browsing + push notifications + native-grade experience

Subscription Push

Web Push + email subscriptions + WhatsApp/Telegram group notifications — reach that doesn't depend on platform algorithms

Compliance & Privacy

Full GDPR/CCPA/PIPL compliance, with cookie banners, data deletion and encrypted storage enabled in one click

Global Payment Integration

One-stop integration of 30+ mainstream payment channels such as Stripe/PayPal/Apple Pay/Klarna/Alipay+

What You Get

Real, tangible business value

1
Data Ownership

Customer, order and traffic data are all your own, not held hostage by platforms.

2
Brand Accumulation

An independent domain + brand design boost conversion through a professional image.

3
Higher Profit

No platform commission, selling directly to consumers, with more room for profit.

4
Flexible Marketing

Promotion tools freely configured, free from platform rule constraints.

FAQ

Questions you may have

Does the independent site support on-premise deployment?

Yes. Three modes are provided: SaaS, dedicated cloud and on-premise deployment. The on-premise option is fully self-controlled, with source code deliverable and data stored on the customer's own servers or cloud account; it's suited to brands, large cross-border sellers, government and enterprises with data-sovereignty requirements.

How far does internationalization support go?

On languages: built-in 24 languages (including English, Japanese, Korean, French, German, Spanish, Portuguese, Arabic, Russian and more), supporting visual translation in the back end with machine-translation assistance; on currency: 180+ currencies + real-time exchange-rate conversion + multi-region pricing strategies; on tax: built-in tax-rate templates for common regions such as Europe/US/Southeast Asia/Middle East, with VAT/GST/Sales Tax auto-calculated at checkout.

How is SEO-friendliness reflected?

Architecture layer: SSR/SSG server-side rendering by default, so search engines can crawl complete HTML directly; URL layer: auto-generated semantic short links (/products/silk-scarf rather than ?id=123); metadata layer: fully automatic injection of H1/H2/title/description/canonical/hreflang; performance layer: Lighthouse 90+ score and all-green Core Web Vitals.

Can it integrate with existing ERP/WMS/CRM?

Yes. We provide a complete OpenAPI and Webhooks, with ready-made integration templates for common ERP (Yonyou/Kingdee/SAP), WMS (Wangdiantong/Wangliniu/Jushuitan), CRM (Hoobang/Salesforce) and email marketing (Mailchimp/Klaviyo), with integration completed in 3-5 business days on average.

Can the theme / UI be fully customized?

Yes. Three tiers are offered: ① free themes (30+ industry templates) ready to use; ② paid premium themes (designer works) with editable colors and fonts; ③ fully custom design (1:1 reproduction of the brand VI). All options support back-end drag-and-drop decoration and secondary development of the component library.

Roughly how much do site build and operation cost?

The standard SaaS edition starts at an annual fee of 9,800 to launch a basic independent site; custom projects (including design, integration and operation guidance) usually cost RMB 50,000-150,000; on-premise plans for large cross-border sellers start at 300,000. For specifics, contact 400-003-2253 for a detailed quote.

Take the first step in your digital upgrade

Dedicated 1-on-1 advisor service, tailoring a Private Independent Site solution for you